Collage Magazine Questionnaire Analysis.
The majority of students (90%) said that they do not read
college magazines, this tells us that the product is not working. This can be
resolved by finding out what the target audience want by using this questionnaire.
The most highly requested colours were red, black, white,
blue and green. This question tells us that some of these colours should be
used on the front cover.
The questionnaire showed that the magazine should be
published every month or every term because they both received 30% of the votes
each, the other 20% voted for every fortnight which may also be a good idea.
Music was the most requested topic for the magazine, closely
followed by food, competitions and fashion, this should be considered for the
final product. A problem page, college events and news should however not be
included because they each received 3 votes.
Only one person suggested that they did not want free stuff
included with the college magazine, this implies that it would be a good idea
to include freebies.
70% of the students that were questioned wanted pictures of
students or their work on the cover of the magazine which would help it become
more popular.
It would also be a good idea to
include a web-address for the college magazine on the magazine somewhere
because 80% requested that the magazine be multi platform, this could help
promote the magazine.
Advertisement should definitely be
considered because 75% wanted there to be advertisements in the magazine. This
would also be a form of revenue for the magazine from the advertisers.
The most popular places for the
magazine to be distributed is around the college (specifically reception) and
in a local coffee shop, this is a good idea because students will very often be
in or around these places.
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